Sour Jacks

In my work with Sour Jacks, I focused on creating bold and unconventional social media content that truly captured the brand's adventurous spirit. The goal was to increase brand awareness, visibility, and engagement across their channels. Each design featured vibrant color schemes reflecting the candy's bold flavors, ensuring the content was fun and appealing to children, teens, and adults alike. I developed a variety of assets, including motion graphics, GIFs, and graphic designs, carefully selecting every element to embody the unique personality of Sour Jacks while pushing creative boundaries.